To help small business in the neighborhood, I collaborated with Jeong Min to design and develop a responsive website for a commercial purpose.
My role:
Ideation, Web Design & Development
Duration:
2 Months
Outcome:
Responsive Website
HopFarm Brewing is a local brewery cafe located in the neighborhood of Lawrenceville in Pittsburgh, PA.
Our intentions behind the work were to introduce photography and clean UX, to the brewery's rugged and playful tone and manner.
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Upon entering the website, the new web experience tries to grab the website's target / mainstream users' attention with a more visually interesting and engaging video clip. Then the screen transits to the main contents.
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The site navigation flow is simple: it is a one-scroller website. The users are more intuitively able to navigate and explore the website's contents with a subtle color transition of each simple hover interaction.
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The user is able to navigate through the sections at any point in time using the sticky navigation bar that is always present at the top of the interface.